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Why Your House Didn't Sell: Avoid These Common Mistakes

October 03, 20234 min read

Are You Asking Yourself, “Why Your House Didn't Sell?

If your listing expired and your house didn't sell, you're likely feeling a little frustrated. You're also probably wondering what went wrong. Here are three questions to consider as you determine what to do next.

Did You Limit Access to Your House?

One of the biggest mistakes you can make when selling your house is restricting the days and times when potential buyers can tour it. Being flexible with your schedule is important when you're selling your house, even though it might feel a bit stressful to drop everything and leave when buyers want to see it. After all, minimal access means minimal exposure to buyers. ShowingTime the home showing software stated:

“. . . do your best to be as flexible as possible when granting access to your house for showings.”

Sometimes, the most determined buyers might come from far away. Since they're traveling to see your house, they may be able to change their plans easily if you offer limited showing time. So, make your house available as much as possible to accommodate them. It's simple. If no one's able to look at it, how's it going to sell?

Think about it – would you buy a product you couldn't see or touch before deciding? Your house is no different. Buyers must experience it firsthand; limiting access can deter them from considering your property.

When you limit access, you're limiting your potential buyer pool. The more accessible your home is, the more opportunities you have to connect with potential buyers. Flexibility in scheduling showings can lead to more showings, more interest, and, ultimately, a faster sale.

Did You Make Your House Stand Out?

When selling your house, the old saying matters: you never get a second chance to make a first impression. When you make the exterior of your home look nice, with that excellent curb appeal, is just as important, if not more important as how you stage it inside. Freshen up your landscaping to improve your home’s curb appeal so you can make an impact upfront. As U.S. News said in their article:

“After all, if people drive by, but aren’t interested enough to walk through the front door, you’ll never sell your house.”

But don’t let that impact stop at the front door. Removing personal items and reducing clutter inside give buyers more freedom to picture themselves in the home. Additionally, a new coat of paint or cleaning the floors can go a long way to freshening up a room.

When potential buyers walk up to your house, they should feel a sense of excitement and anticipation. A well-maintained exterior and an inviting entrance can set a positive tone for their entire viewing experience. Once inside, they should be able to visualize their future in the space. A clutter-free and well-staged interior allows them to do just that.

Staging your home effectively can be a game-changer. It's not just about making your house look nice; it's about creating an emotional connection between the buyer and the property. When potential buyer walks into a well-staged home, they can see themselves living there, making it easier for them to imagine their future in that space.

Did You Price Your House Compellingly?

Setting the right price is extremely important when you're selling your house. Even though it might feel tempting to push the price higher to maximize your profit, overpricing can scare away buyers and make it hard to sell quickly. The Business Insider article said:

“. . . the biggest mistake sellers make is overpricing their home.”

If your house is priced higher than others like it, it could make buyers lose interest. Pay attention to the feedback people give your agent during open houses and showings. If many people are saying the same thing, it might be a good idea to consider lowering the price.

Pricing your house competitively is essential. Buyers often have a budget in mind, and they're comparing your property to others in the same price range. If your house is priced too high, it may be overlooked in favor of more reasonably priced alternatives. Remember that an appropriately priced home can generate more interest and lead to multiple offers, ultimately driving up the final sale price.

Effective pricing requires a balance between maximizing your profit and attracting potential buyers. If your house is priced competitively, you're more likely to receive offers, negotiate effectively, and close the deal in a reasonable timeframe.

For all these insights and more, rely on a trusted real estate agent. A great agent will offer expert advice on relisting your house with effective strategies to get it sold.

Bottom Line

It’s natural to feel disappointed when your listing expires, and your house doesn’t sell. Let’s connect to figure out what happened and what to reconsider or change if you want to get your house back on the market.

San Joaquin County real estate teamBoosting home value Selling mistakes Attracting buyers House not selling Market your house Reconsider selling Relisting your house Expert advice Real estate agent Overpricing House pricing Selling strategies Home staging House curb appeal Flexible showings Access to your house Selling your house Listing expired House didn't sell

C. Ray Brower

C. Ray has been in the real estate circle for years. His passion is teaching, training, and marketing.

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